eSIM adoption has been on a steady rise, with industry forecasts predicting around 2.4 billion smartphone connections using eSIM globally by 2025, growing to 6.7 billion by 2030. This rapid growth indicates that eSIM will account for approximately 76% of the total number of smartphone connections by 2030​ (GSMA Intelligence).

The increasing demand for eSIM technology is driven by its seamless integration into devices, allowing for slimmer smartphone designs and improved connectivity features. Furthermore, the eSIM market is expected to grow at a compound annual growth rate (CAGR) of 17.56% from 2024 to 2032, highlighting its expanding role in the consumer electronics and IoT sectors​ (GSMA Intelligence)​.

This digital transformation in connectivity offers several benefits, including instant activation and the ability to manage multiple profiles on a single device, making it an attractive feature for frequent travellers and tech-savvy users.

Launching an eSIM service next can enhance user experience and drive customer engagement, positioning apps at the forefront of mobile technology advancements. Read on to find out how you can be an eSIM reseller.

How to Become an eSIM Reseller

Becoming an eSIM reseller involves several steps, from understanding the technology and market to partnering with an eSIM provider and setting up the necessary infrastructure. Here's a general guide:

1. Understand the eSIM Technology and Market

• Research eSIM technology: Familiarise yourself with how eSIMs work, including their benefits, such as the elimination of physical SIM cards and the ability to switch carriers remotely.

• Analyse the market: Study the demand for eSIMs in your target market, identifying potential customer segments like frequent travelers, IoT device users, or businesses with international operations.

2. Choose a Reliable eSIM Provider

• Evaluate providers: Look for established eSIM providers that offer white-label solutions, APIs, and SDKs for easy integration. Consider factors like global coverage, pricing, customer support, and ease of integration.

• Partner with a provider: Once you've identified a provider that meets your needs, establish a partnership. Providers like Airalo, Truphone, and others offer reseller programs tailored to different business models.

3. Set Up the Necessary Infrastructure

• Integrate the eSIM API/SDK: Work with your eSIM provider to integrate their API/SDK into your platform. This allows your customers to purchase and activate eSIMs directly from your app or website.

• Develop a user-friendly interface: Ensure that the process of purchasing, activating, and managing eSIMs is seamless and intuitive for your customers.

• Secure your platform: Implement necessary security measures to protect user data and ensure compliance with regulations like GDPR.

4. Create a Business Model

• Pricing strategy: Decide how you will price your eSIM services. Consider various pricing models such as pay-per-use, subscription, or bundling with other services.

• Revenue sharing: Work out a revenue-sharing agreement with your eSIM provider. This will typically involve sharing a percentage of the sales with the provider.

• Marketing plan: Develop a marketing strategy to promote your eSIM offerings. Highlight the convenience, flexibility, and cost savings of using eSIMs.

5. Launch and Promote Your eSIM Reselling Business

• Soft launch: Consider a soft launch to gather feedback and make any necessary adjustments before a full-scale launch.

• Promotion: Use digital marketing channels, social media, and partnerships to promote your eSIM services. Educate potential customers on the benefits of eSIMs and how to use them.

• Customer support: Offer robust customer support to assist with any issues related to eSIM activation and usage. Providing excellent support can differentiate you from competitors.

6. Monitor and Optimise

• Track performance: Monitor key performance indicators (KPIs) such as sales, customer satisfaction, and churn rates. Use this data to optimise your offerings and marketing efforts.

• Expand offerings: As your eSIM reselling business grows, consider expanding your offerings to include additional features or targeting new customer segments.

7. Stay Updated

• Evolving technology: eSIM technology is rapidly evolving, so it's important to stay informed about new developments and updates from your eSIM provider.

• Regulatory compliance: Keep up with any changes in regulations that might affect your eSIM reselling business, especially concerning data privacy and telecommunications laws.

There are definitely many steps and considerations involved in building an eSIM feature yourself, and the process typically takes at least 1-2 years to become an eSIM reseller.

The good news is that Boxo has partnered with Airalo to simplify the process, enabling apps worldwide to easily launch eSIM services for their existing user base. Apps can now become eSIM resellers in as little as 5 weeks. Here's how any app can launch their own eSIM service in 5 simple steps:

How to White-Label Boxo eSIM Miniapp

Step 1: Super App Client Logging in to Boxo Platform

1. Access the Boxo Platform: Begin by visiting the Boxo platform at https://dashboard.boxo.io/

2. Log In: Enter your credentials to log in. If you do not have an account, you will need to reach out to get the invitation link.

3. Dashboard Access: Once logged in, navigate to your dashboard to navigate to Docs page for integration steps

Step 2: Super App Client Integrates with Boxo SDK

1. Integration Preparation: Find the available SDKs on our documentation and follow the guide as stated.

2. Download SDK: Download the Boxo SDK and the necessary documentation for integration.

3. Prepare Endpoints: Set up the required endpoints in your app to onboard as a Host app. This involves configuring your app's backend to communicate with Boxo’s systems.

4. Follow Integration Guide: Follow the provided integration guide to ensure that the SDK is correctly integrated into your app. This will include setting up authentication, handling API calls, and testing the integration.

Step 3: Customisation Requirements (If Any)

1. Request Customisation: If your app has specific customisation requirements for the eSIM module, you can reach out to Boxo support team.

2. Customisation Process: Boxo will work with you to customise the eSIM module according to your needs. This may involve altering the UI/UX, adding specific features, or integrating additional functionalities.

3. Receive Customised Miniapp: After customisation, you will receive a unique eSIM miniapp tailored to your specifications.

Step 4: Select eSIM Miniapp from Platform’s Showroom (If No Customisation Required)

1. Visit Showroom: If no customisation is needed, visit Boxo’s miniapp showroom on the platform.

2. Select eSIM Miniapp: Browse through the available eSIM miniapps and select the one that best fits your requirements.

3. Request Integration: Click on the selected miniapp and request integration. Boxo will handle the integration process from this point.

Step 5: Test End-to-End, Ready to Launch

1. Conduct Testing: Thoroughly test the integrated eSIM miniapp within your app to ensure all features and functionalities are working as expected. This includes simulating user scenarios, checking connectivity,  user authentication and authorisation, payment integration, and verifying user experience.

2. Resolve Issues: If any issues are detected, work with Boxo’s team to resolve them promptly.

The partnership between Boxo and Airalo marks a significant step forward in the telecommunications and Super App industries, offering a comprehensive solution for apps looking to diversify and enhance their services. By combining Boxo’s expertise in customisable front-end solutions with Airalo’s reliable eSIM technology, this partnership is set to revolutionise how apps integrate and manage eSIM services.

For more information about the Airalo and Boxo partnership and how to become an eSIM reseller, please book a demo with our team or visit Boxo White Label eSIM.